Furniture Mama

Furniture Mama is a premium brand for Modular Kitchen & Wardrobe based in Delhi.

The project encompassed rebranding the company Dios Impex Pvt Ltd. established in 2012 which is the parent company of Furniture Mama. Dios worked primarily on a B2B business model, however, when the newer generation took over the business, their vision was to connect with the end customer directly which lead to the inception of the brand Furniture Mama. Our team was engaged as a strategy partner to create, introduce and market the brand Furniture Mama.